Serving Businesses and Their Owners


With more than a century of combined experience, there are few financial areas that are unfamiliar to our team. However, we’re not afraid to tackle the ones we’ve yet to see. We’ve worked with both small-town hardware stores and international logistics providers, in dirty industry and innovative tech companies. Our expertise isn’t limited to geography, industry, or economic conditions, and our diverse background provides the tools to help any type of business succeed.


Our values are reflected in the way that we conduct our business and in the results that we consistently achieve for our clients. We pledge to always do what is best for our clients and perform our work to the highest standards.  We are committed to excellence and personalized service, and our clients will not be left without a phone call returned or question answered. With Larry R Cook & Associates, PC, you can be assured of integrity, objectivity and most importantly, a commitment of exceptional service.


We offer our clients with high-touch service from some of the industry’s best talent.  We’ve been Treasurers, Controllers, and VPs of Corporate Development; Tax Consultants, Business Appraisers, and CPA’s at large firms nationwide. Our offering is as diverse as our backgrounds, with team members specializing in valuation, tax, litigation services, collaborative, and mergers & acquisitions. We use our diverse talent to look at things differently, providing creative, tailor-fit solutions to meet the unique needs of our clients.


We’re not big on the term “consultant” – it often implies problem solving from the sidelines. We prefer to be in the trenches with business owners, whatever their financial or business need. From early stage startups to established corporations, we pride ourselves on not only offering the best solution for our clients, but consider it our job to aid throughout the process to make sure those solutions are effectively implemented.


Our firm is based in Houston, but our clients are spread all over the nation.  At Larry R Cook & Associates, PC, we provide the top-tier accessibility and hands-on service you’d expect from a local firm with the expertise and talent you demand from an international firm, regardless of where your business is located. Whether you’re based in Houston or Hong Kong, you’ll be treated as if you’re a neighbor.


Larry R Cook & Associates, PC is a Houston-based financial valuation and business advisory firm serving clients locally and nationwide. The firm was founded in 1996 by Larry Cook with a mission of assembling some of the city’s top talent in finance and accounting and providing financial services that reach far beyond those of traditional accounting firms.

Our team is highly experienced and incredibly diverse. We’ve started and owned businesses and worked as Treasurers, Controllers, and VPs of Corporate Development. We’ve been Tax Consultants, Business Appraisers, and CPA’s at large firms nationwide.

We pride ourselves in being active in our local community and within our profession, and our upcoming speaking engagements and other firm news can be found on the LCOOK Blog.

Our firm is intentionally small, allowing us to provide hands-on service from top-tier talent. Our goal is to look at each situation from a unique perspective and find innovative solutions for the challenges facing our clients.

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